Empower.Ed

A capstone campaign for a local corporate coaching company in Eugene, Oregon

  • Empower.Ed is a corporate coaching company that helps businesses foster authentic connections through self-awareness and empathy. Our team was tasked with creating a campaign that highlighted the importance of these values in the workplace. This was supported by a full brand refresh and campaign assets across digital platforms.

  • Selected as the winning campaign among 11 competing student teams and adopted by the company.

Art Direction, Branding, Campaign Design, B2B


Campaign Book

Art Direction and Design: Sam Butler and Bri Rojas Strategist: Caitlin Reimer Copywriter: Ethan Pearo Media Planner: Makayla Menebroker